RICHA SHARMA; RAJESH GUPTA; VEER P. GANGWAR. Exploring the Moderating Effect of Demographics on Social Interaction and Purchase Intention in Social Commerce Platforms. International Journal of Innovations in Science, Engineering And Management, [S. l.], v. 5, n. 2, p. 544–555, 2026. DOI: 10.69968/ijisem.2026v5i2544-555. Disponível em: https://ijisem.com/journal/index.php/ijisem/article/view/602. Acesso em: 25 jun. 2026.