Technology Acceptance Model and AI based Educational tools

Authors

  • Richa Sinha Associate Professor Department of Business Studies Joseph School of Business Studies and Commerce Sam Higginbottom University of Agriculture, Technology and Sciences, Prayagraj, U.P

DOI:

https://doi.org/10.69968/ijisem.2024v3si2103-106

Keywords:

Artificial Intelligence, Technology Acceptance Model, TAM, Educational tools

Abstract

The technology acceptance model describes how users come to accept and use a technology. TAM was developed by Fred Davis in 1986 and is based on the idea that our attitudes towards technology are shaped by two key factors: perceived usefulness and perceived ease of use. The present research paper investigates the TAM (Technology Acceptance Model) for AI based learning and educational activities used by students in their daily lives. Students now-a-days make use of a large number of AI based educational tools such as ChatGPT, Grammarly, QuillBot etc. These AI based learning tools have become a new trend in the educational era today.The objectives of the research paper are firstly to study the awareness and acceptance level of students towards Artificial Intelligence and secondly to identify the relationship between ease of use and usefulness towards adoption of AI learning tools. The research paper is based on both secondary and primary data.

References

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Published

27-12-2024

Issue

Section

Articles

How to Cite

[1]
Richa Sinha 2024. Technology Acceptance Model and AI based Educational tools. International Journal of Innovations in Science, Engineering And Management. 3, 2 (Dec. 2024), 103–106. DOI:https://doi.org/10.69968/ijisem.2024v3si2103-106.