Leveraging Artificial Intelligence to Enhance Workplace Mentoring and Employee Outcomes in Pharmaceutical Marketing

Authors

  • Shailendra Nath Tripathi Research Scholar, Department of Management, Shri Venkateshwara University, Gajraula, Amroha, UP, India
  • Mohani Shankar Assistant Professor, Dept. of Commerce, Swami Shukdevanand College, Shahjahanpur, UP, India. Affiliated to MJPRU, Bareilly

DOI:

https://doi.org/10.69968/ijisem.2024v3si2126-128

Keywords:

Artificial Intelligence, Workplace Mentoring, Employee Outcomes, Pharmaceutical Marketing, Employee Performance, AI-driven Mentoring

Abstract

The pharmaceutical marketing industry is characterized by its complexity, stringent regulatory environment, and the need for highly skilled employees. Effective mentoring plays a critical role in the development of these employees, leading to improved job performance and satisfaction. However, traditional mentoring approaches often face challenges, including time constraints, the availability of mentors, and the scalability of mentoring programs. This research explores the potential of Artificial Intelligence (AI) to enhance workplace mentoring, particularly within pharmaceutical marketing, and its subsequent impact on employee outcomes. We discuss AI's role in personalizing mentoring, facilitating knowledge transfer, and improving mentoring scalability. The paper also presents insights from existing literature demonstrating AI's positive influence on employee performance, satisfaction, and retention rates in the pharmaceutical marketing sector. Tables and figures illustrate key findings and trends, providing a comprehensive view of AI's transformative potential in mentoring

References

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[3] Davis, K. R., & Miller, S. L. (2020). Artificial Intelligence and Employee Engagement. Human Resource Review, 29(1), 45-62. https://doi.org/10.1016/j.hrr.2020.01.002

[4] Evans, C. L. (2023). The Role of AI in Modern Mentoring Programs. Journal of Applied Psychology, 56(4), 512-530. https://doi.org/10.1037/apl0000612

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Published

28-12-2024

Issue

Section

Articles

How to Cite

[1]
Shailendra Nath Tripathi and Mohani Shankar 2024. Leveraging Artificial Intelligence to Enhance Workplace Mentoring and Employee Outcomes in Pharmaceutical Marketing. International Journal of Innovations in Science, Engineering And Management. 3, 2 (Dec. 2024), 126–128. DOI:https://doi.org/10.69968/ijisem.2024v3si2126-128.