Vol 4 Special Issue 1

Published: 31-03-2025

Articles

  • A Comparative Study of International Trade and FDI: India China Relations

    Alok Baran, Aakanksha Kumari, Monu Kumar
    1-8
    DOI: https://doi.org/10.69968/ijisem.2025v4si11-8

  • The Role of Artificial Intelligence in Revolutionizing E-Commerce

    Rachna Thakkar
    9-15
    DOI: https://doi.org/10.69968/ijisem.2025v4si19-15

  • A Study on Use of Technology in Human Resource Management Activities in Companies

    Shilpa Sharma
    16-22
    DOI: https://doi.org/10.69968/ijisem.2025v4si116-22

  • Empirical Evidence of Impact of Social Media Advertising on Consumers: A Study

    Udita Kujur, Sanskrity Joesph, S. K. Indurkar
    23-30
    DOI: https://doi.org/10.69968/ijisem.2025v4si123-30

  • De-dollarization and Its Implications for International Trade: A Shift in Global Economic Dynamics

    Ananya Singh, Anshuman Singh, Rachna Thakkar
    31-35
    DOI: https://doi.org/10.69968/ijisem.2025v4si131-35

  • Sustainability in Green Marketing: An Ethical Approach to Consumer Behavior

    MD Zunnun Alam, Murshid Alam
    36-48
    DOI: https://doi.org/10.69968/ijisem.2025v4si136-48

  • The Future of Banking: Is the “cashless society” achievable?

    Sheetal Kumari, Fancy Mary Pdang, Priya Gupta
    49-58
    DOI: https://doi.org/10.69968/ijisem.2025v4si149-58

  • The Emergence of Generative AI and its Impact on Consumer Decision-Making: Convenience vs Control

    Tracy Joan Reid
    59-65
    DOI: https://doi.org/10.69968/ijisem.2025v4si159-65

  • Exploring the Opportunities, Security Vulnerabilities, and Privacy Risks in Edge-Centric Health Monitoring Systems

    Mukesh Kumar, Navin Kumar
    66-72
    DOI: https://doi.org/10.69968/ijisem.2025v4si166-72

  • Impact of Artificial Intelligence on Student Learning Outcomes – Advantages and Pitfalls

    Ashwathi Ashokan, Puja Kumari, Priya Gupta
    73-81
    DOI: https://doi.org/10.69968/ijisem.2025v4si173-81

  • Work Engagement and Burnout among College Teachers in Bihar: A Comparative Study

    Piyush Ranjan Sahay, Shashank Bhushan Lall
    82-87
    DOI: https://doi.org/10.69968/ijisem.2025v4si182-87

  • The Emerging Trends in International Market Currency

    Ashok Kumar
    88-93
    DOI: https://doi.org/10.69968/ijisem.2025v4si188-93

  • The Rising Threat of Recruitment Frauds – Analysing the Role of HRM Practices in Mitigating Cybercrime in India

    Priya Gupta, Lakshman Singh
    94-102
    DOI: https://doi.org/10.69968/ijisem.2025v4si194-102

  • An Anomaly and Fraud Detection Model in Online Financial Transactions:   A Machine Learning Approach

    Rakesh Kumar Pathak, Prakash Upadhyay
    103-108
    DOI: https://doi.org/10.69968/ijisem.2025v4si1103-108

  • The Influence of Globalization vs. Localization on Indian Trade Policies

    Alok Baran
    109-114
    DOI: https://doi.org/10.69968/ijisem.2025v4si1109-114

  • Content Marketing: Its Role in Building Brand Loyalty and Customer Satisfaction

    Ragdah Jawaid
    115-120
    DOI: https://doi.org/10.69968/ijisem.2025v4si1115-120

  • Women Entrepreneurship in Commerce: Breaking Barriers

    Shikha Soni, Jessica Glance Strong, Tracy Joan Reid
    121-126
    DOI: https://doi.org/10.69968/ijisem.2025v4si1121-126

  • Role of banks in the Indian Financial System

    Farhan Khalid
    127-132
    DOI: https://doi.org/10.69968/ijisem.2025v4si1127-132

  • The Emergence of New World Order: Is it the End of the Free Trade Era

    Bidyanand Choudhary
    133-138
    DOI: https://doi.org/10.69968/ijisem.2025v4si1133-138